reminiscent.part3
July 22, 2007
for “your usage“
In this series of images I wanted to take on an everyday situation with a different solution; an Ad Campaign for a brand new digital camera, that’s something we see every day. They’re everywhere, Canon, Sony, Nikon; and something I noticed is that they usually follow the same format, they show an image of the camera, the name, resolution, mega pixels and sometimes a picture supposedly taken with that camera.
Well my take on it was to focus on who can use it, these are 5 of what could be a never ending series of posters advertising this camera, there’s only one thing missing, a brand, there’s none at the moment for copyright issues, but the composition is ready to implement.
What I’m trying to communicate is either you are a fashion photographer, an automotive photographer, hobbyist or any other use for the camera you might think of, this is the one for you. Need the specs, ask your local camera shop, because I don’t know you, but even when I see the specs on something I wanna buy on an ad poster, I always ask at the store before I buy it.
Here are some examples of how this campaign would look like [click on the images below to reveal each proposal.]
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